Metta Murdaya grew up moving between worlds - Jakarta, San Francisco, New York - absorbing the high-achievement ambition of the West while carrying the deep botanical knowledge of her Indonesian heritage. In her twenties, living life at full speed in New York City, she hit a wall. Burnout, not breakdown - but a clear signal that something had to change. The answer was in her backyard. Not literally, but ancestrally. The Jamu tradition of Indonesia - centuries of herbal healing, botanical rituals and the philosophy that wellbeing is a daily practice, not a crisis response - had been in her family all along. With her closest friends Yoshiko Roth-Hidalgo and Jill Sung, in a small New York apartment, JUARA was born. What started as three friends trying to feel better became an internationally recognised wellness brand, an award-winning book, and a platform from which Metta now speaks to audiences, spa professionals and wellness leaders around the world.